Application open for 2023 Business Engagement Learning Lab (BELL) until 12/16

WPTI invites all workforce development programs to apply to participate in Business Engagement Learning Lab (BELL).


Job development. Redefined.

Application open until Friday, December 16 at 5pm


BELL is a three-month rigorous cohort-based training initiative that equips workforce programs with the advanced employer engagement techniques and operational skills needed to thrive in a time of labor market upheaval.

BELL brings together teams of practitioners from multiple organizations for eight full-cohort workshops + two individualized implementation strategy sessions.

BELL teams are made up of job development supervisors and junior- to mid-level job developers to translate new concepts into improved practice.

TOPICS: Over the course of eight full-cohort workshops, BELL participants learn:

  • proven success drivers for business engagement
  • how to overcome employer concerns about workforce development programs
  • value-based approaches to level the playing field with employers
  • enhanced marketing and messaging to grab employer's attention, including social media to build visibility
  • strategic communications to sustain and deepen employer relationships
  • best practices for restructuring workloads to maximize results
  • targeted business development using Labor Market Intelligence (LMI)
  • job quality and career pathways planning to create long-term success for working participants
  • best practices from peer organizations
  • And much, much more . . .

WHO: Workforce practitioners from organizations that assist low-income job seekers in finding employment. Each organization will send a team of three members:

  • the supervisor of job development (or higher)
  • two junior- to mid-level job developers (smaller programs may send only one job developer)

**Because BELL is a cumulative learning experience, organizations must commit to sending the same staff members to all sessions**

WHEN: BELL combines full-cohort workshops + individual implementation strategy sessions.

  • 8 full-cohort workshops (16 hours total)
    • Wednesdays, January 11 - March 1, 2023. (Dates are 1/11, 1/18, 1/25, 2/1, 2/8, 2/15, 2/22, 3/1)
    • Each session runs from 1:00-3:00 pm.
  • 2 implementation strategy sessions (2 hours total)
    • Session 1 (60 minutes): scheduled individually in March
    • Session 2 (60 minutes): scheduled individually in April.

WHERE: BELL meets virtually via Zoom Meeting 

  • All BELL sessions incorporate interactive components, including group discussions, breakout rooms, and more.

For maximum effectiveness, every participant should be located in a space free of distractions with a laptop or desktop and reliable internet service.  Joining via smartphone is highly discouraged.

COST: $300 / $175 (fee covers entire team)

  • $300 for organizations that do not currently receive funding from The Pinkerton Foundation
  • $175 for current Pinkerton Foundation grantees.


  • The program director or job development supervisor should complete the application.
  • Please submit only one application per organization.

Questions about the application or eligibility? Contact Dan Salemson, Managing Director of Learning and Technology at

WPTI is grateful to The Pinkerton Foundation for its generous support in underwriting BELL.